Privacy policy

2Betties Privacy Policy

Last Updated: August 17, 2025

NBBG LLC dba 2Betties
301-928-1421
info@2betties.com

Scope of This Policy

This Privacy Policy applies to:

NBBG LLC dba 2Betties (“2Betties,” “we,” “us,” “our”)
All websites, apps, and digital platforms operated by 2Betties that link to this notice
Social media pages or tools owned by 2Betties

This policy explains how we collect, use, and share your information — and the choices you have.

What We Collect

1. Information You Provide

Contact & account info
Orders & payment details
Communications & support inquiries
Job applications
Affiliate program data (via Impact)
Reviews, comments, or tagged content

2. Information We Collect Automatically

IP address & browser/device data
Website behavior (clicks, time on site)
Newsletter/email interactions
Purchase & cart history
Diagnostic data (errors, load time)

3. From Third Parties

Ad platforms (e.g., Meta, Klickly)
Analytics tools (e.g., Lifetimely)
SMS/Email providers (e.g., Klaviyo, Attentive)
Referral & affiliate program (Impact)

How We Use It

Service Functionality (Quality)

Process orders
Ship products
Communicate about purchases
Operate our website, mobile experience, and affiliate program

Improvement & Experience (Betterment)

Analyze trends
Test features
Develop new flavors, formats, or promotions

Personalization (Joy)

Show relevant products or content
Remember preferences
Customize shopping and email experiences

Security & Legal (Trust)

Prevent fraud
Secure your data
Comply with legal regulations

How We Share It

We do not sell your personal info. We may share with:

Partner	Purpose
Klaviyo	Email marketing
Meta / Facebook	Ad targeting & performance
Attentive	SMS marketing & segmentation
Lifetimely	Customer analytics
Klickly	Affiliate & ad attribution
Impact	Affiliate program management

Also: service providers, legal authorities (if required), or future business successors.

Your Rights

Update Your Info: Log into your account or email us
Unsubscribe: Every email includes a link; or contact info@2betties.com
Opt Out of Ads: Use NAI, DAA, or browser tools
Cookies: Adjust your browser settings

State Privacy Rights

California (CCPA)

Right to know, correct, or delete personal info
Right to opt out of “sharing” for advertising
Right not to be discriminated against for exercising these rights

Colorado, Connecticut, Virginia, Utah

Similar rights to access, correct, delete, or opt out of profiling

Nevada

We do not sell your information, but you can contact us with concerns

We do not have a "Do Not Sell My Info" link because we do not sell your data.

Affiliate Program Notice

We operate a referral and affiliate program via Impact. Participation involves basic contact info and tracking links. Learn more at impact.com

Data Retention

We store personal data for up to 1 year, unless required for legal or operational purposes.

Children's Privacy

We do not knowingly collect data from children under 13. Contact us immediately if you believe a child has submitted information.

Security

We use technical, administrative, and physical safeguards to protect your data — though no system is 100% foolproof.

Contact Us

info@2betties.com

301-928-1421
2Betties (NBBG LLC)
PO Box 29915
Baltimore, MD 21230-9998

Summary

We treat your data the way we treat our snacks: with care, integrity, and transparency. Because better isn’t just a product — it’s a promise.